A Small 1st visit offer.
A lasting customer.

Comparable local salon price

The customer’s reference price

Your regular groom price

110% (or $65) more per groom.

Your first groom price

60% (or $35) more per groom.

If they become a regular…

Visits / year

Years staying

If they never book

Look beyond appointment #1

$2,220

Over 3 years, if they keep coming back.

You’re not losing $30. You are spending $30 to potentially win a $2,220 customer.